Pinterest not too long ago agreed to pay $34.7 million to settle a lawsuit from an early adviser who claimed she had co-created the platform with out compensation.
Christine Martinez, 44, who was a buddy of Ben Silbermann and Paul Sciarra, two of Pinterest’s three co-founders, sued the corporate in 2021 for breach of implied contract, thought theft, unjust enrichment and unfair enterprise practices. She mentioned she got here up with many concepts for the app — like organizing pictures on “boards” — however was by no means paid for her contributions, regardless of guarantees she can be.
Pinterest, a digital pinboard firm that has many feminine customers, disclosed the settlement with Ms. Martinez in a November 2024 financial filing.
“Nobody desires to seek out themselves within the litigation course of, and I’m simply actually, actually excited and albeit simply relieved to be previous it,” Ms. Martinez mentioned in an interview on Friday.
“Ms. Martinez supplied useful advertising and group progress enter and methods throughout the early section of Pinterest’s founding,” based on a press release that was a part of the settlement, which was supplied by Ms. Martinez. “The events are happy to amicably resolve this legacy matter.”
Pinterest declined to remark.
The settlement follows a collection of complaints and authorized disputes towards Pinterest by a few of its feminine staff and executives.
In 2020, Pinterest paid $22.5 million to settle a gender discrimination suit filed by Françoise Brougher, its former chief working officer, who mentioned she was fired after experiencing sexist therapy on the firm. That very same yr, greater than 200 staff signed a petition demanding the company change its policies after three former employees accused Pinterest of racial and intercourse discrimination and retaliation.
Mr. Silbermann, who was Pinterest’s chief government, left that role in 2022.
Ms. Martinez, who had a background in e-commerce and inside design, claimed in her lawsuit that Mr. Silbermann and Mr. Sciarra sought her recommendation for the corporate that grew to become Pinterest a yr earlier than it was based in 2010.
She mentioned she got here up with the concept for the image boards and the platform’s signature “Pin it” phrase, and likewise helped persuade high design and life-style bloggers to make use of and promote the location. A portion of Pinterest’s programming code was named after her in homage, based on the lawsuit.
She by no means signed a proper contract with Pinterest, but it surely was implied she would ultimately be compensated, she mentioned. Pinterest went public in 2019 and has a market capitalization of greater than $18 billion.
Ms. Martinez is now a board member and strategic adviser for Jingo, an internet A.I. purchasing platform that caters to ladies.